University of Maryland
Professor of Marketing
Jie Zhang is a Professor of Marketing and the Harvey Sanders Fellow of Retail Management at the University of Maryland. She has published articles in leading marketing and management journals such as Marketing Science, the Journal of Marketing Research, and Management Science. Her research has twice been selected as a finalist for the Paul Green Award by the Journal of Marketing Research, has won the Procter & Gamble Marketing Innovation Research Award, the MSI-ACR “Shopper Marketing” Research Proposal Competition, and has been sponsored by the Marketing Science Institute.